PPP AUDIO

Audio Research 

Toyota ad link: https://www.youtube.com/watch?v=npNBBrgYcRA 

The audience demographic of the company Toyota generally consists of younger to older middle-aged consumers (30-50 years old), including males and females, with specific models appealing to different segments like families, urban upper-class individuals, and younger, affluent customers.

The hook they used was inspirational words, talking about what Toyota is capable of, the other qualities that Toyota has, and they are talking directly to the audience. 

The way that they presented the main pitch is that they used the main things that relate to Toyota. Basically, they've added the main things that Toyota has.

The call to action for Toyota is that they want you to try out their Toyota. 

The sounds that they've used for their ad are intense music, and someone talking behind.

They are pretty effective for the right people who want to buy a new car for themselves.

Radio script writing planning  

Ideas on what Velocity is capable of

• If you want to do activities like hiking, you can because it can secure your gravity and weight. Or you could do some martial arts. The shoe can show you how to kick safely and properly, and you can do the same movement that the shoe showed you.

•  Velocity has an engine and automatic wheels for emergency purposes *example (for when you are late for work or you have a date to attend and you don't want to miss your date by being late).

• It can scan your intentions. For example, if you want to rob a bank or do something against the law, it will lock into place. No matter how much you move or what you do, you will not get out of where you are. It can send the location to the police, and it will keep you locked up until the police arrive and arrest someone trying to commit a crime. (so good luck with that)

• Velocity has senses that can make you automatically dodge out of danger, for example (when you are in the middle of the road and you are distracted from your damn phone and suddenly a car comes your way, then depending on how close the car is, if the vehicle is not near it gives you a strong vibration and makes your body react on to move quickly out of danger but if the vehicle is near to you, Velocity will make you jump in a high altitude but will make you land safely without damaging your body and they will have a chance to see the light of day again but they will need to be more careful this time).

• It is pretty durable against impacts, and weather, waterproof, isn't easy to melt on fire, comfortable to wear on your feet, and doesn't get damaged frequently

• Velocity has a mod selection where you can select the type of mod you need, such as skate engine, activity, and more!

Target audience: Teenagers and adults aged between 19-20 and 25-30+.

This product will change your life forever, are you the type of person who tries his best not to arrive late to interviews, meetings, work, and college? Well, we have got the perfect solution just for you!. Introducing Velocity, an automatic shoe that can help you through your difficulties. If you want to do activities without damaging your shoe or damaging yourself? Then Velocity is just for you! but if you're one of those people who wants to live easier by breaking the law then forget about thinking about buying Velocity because this device will just lock you into place until the police arrive. (So good luck with that) Velocity can also save you against a vehicle and other threats that exist on the world and it also has connections with emergency services and many more mods that excite you. It is early access for free now so we highly recommend you to get it before you miss this opportunity. You can visit now on our website www.Velocity.com and get your product so you can run like you mean it, and don't forget, transcend beyond your limits.

My radio advert

This is my radio advert that I have created. I used a software called Adobe audition to put my you've recordings so I can edit them, I then went to pixabay to choose my soundtrack for my radio advert and the one I have found and chose was an upbeat theme that pretty much suits my radio advert.

Radio advert evaluation

The reason why it is appealing to my target audience is because I made my radio advert into directly talking to someone who is listening to the advert, I used the words you to make it like I'm talking to them directly. I also added an upbeat music in my radio advert to make it interesting and suitable for my radio advert.

I really enjoyed this experience about creating radio adverts and adding more stuff into the radio adverts like such as, music, sound effects, those details. If I had more time, I would've made it alittle bit more like having a conversation and recommending the person that I am talking to and to the target audience, and also make it a little more comedic.